Industry | Digital Marketing |
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Key people | Michael Kogon (CEO) Jeff Katz (COO) |
Website | Definition6.com |
Definition 6 is a digital marketing agency that was founded in Atlanta in 1997. The agency received industry recognition[1] for an online video it created in January 2010 for Coca-Cola, entitled "Happiness Machine."[2]
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Definition 6 is a full-service digital marketing agency. It is headquartered in Atlanta and has offices in New York City and Dallas. The agency is backed by Navigation Capital Partners, an Atlanta-based private equity firm.[3] In August 2009, Definition 6 acquired Creative Bubble,[4] a video and post-production and sound engineering company based in New York. In December 2009, Definition 6 acquired Leach Communications,[5] a public relations firm based in New York. In May 2010, Definition 6 opened an office in Dallas, TX.[6]
Coca-Cola, Verifone, Mitsubishi Electric, Nickelodeon.[7]
CLIO Gold Interactive Award (CLIO Awards May 2010)[8]
Advertising Age Small Agency Campaign of the Year for Coca-Cola's "Happiness Machine" (July 2010)[9]